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If your patients use the Web, they probably spend at least part of that time looking for health information. Such activity, undertaken by 80% of those using the Web, is the third most popular online pursuit, after email and search engine usage, among all those pursuits tracked by the Pew Web Project. So found a national telephone survey conducted by the Pew Web Project and the California HealthCare Foundation.
If your patients use the Web, they probably spend at least part of that time looking for health information. Such activity, undertaken by 80% of those using the Web, is the third most popular online pursuit, after email and search engine usage, among all those pursuits tracked by the Pew Web Project. So found a national telephone survey conducted by the Pew Web Project and the California HealthCare Foundation.
Not only are some demographic groups more likely than others to have Web access, but these same groups also are generally more likely to seek health information once online, the survey found. The most likely groups to look online for health information include caregivers, women, whites, younger adults, and adults with at least some college education. The groups least likely to look online for health information include African-Americans, Latinos, people living with disability, older adults, and adults with a high school education or less.
The rise of wireless Web access could shift the patterns of who is looking for health information online, however, according to the researchers. Young people, Latinos, and African-Americans increasingly are likely to use mobile devices rather than the Web to gather information, including health advice.
Other findings: