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Medical Economics Journal
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A business in the health care system usually succeeds or fails depending on the complicated, multi-layered contract negotiations between physicians and payers.
It’s a tragic story that’s all too common: A hardworking physician practice owner, busy with a full schedule of patients, is thrilled with the new contract she negotiated with a major Medicare Advantage payer. On paper, the payer agrees to reimburse the practice well: 100% of Medicare fee-for-service rates. That’s revenue this practice owner can invest in her staff, her facility and new ways to care for her patients.
Then reality hits. The denials start piling up. The payer begins to downcode claims based on administrative requirements that don’t reflect clinical reality. Shortly after the first year under contract, this physician owner realizes she’s wasted precious time and staff resources only to end up with payment far below the promised 100% of Medicare rates.
Most health care professionals get into medicine for the mission, not the financial margins. But the reality of running a business in our health care system is a stark one, and the business usually succeeds or fails depending on the complicated, multi-layered contract negotiations between physicians and payers. Once those negotiations are complete and the terms are laid out on paper, physicians often face a reckoning: How does this contract function in practice? How will it impact my practice and patients?
The bad news is that every day, far too many dedicated health care clinicians fall through hidden trapdoors in their contracts with payers. These trapdoors can cost a practice, hospital or health system enormous revenue, and are a reminder that the playing field in contract negotiation is still tilted against physicians.
The good news is that these trapdoors have some common signs and signals. With a handful of best practices, health care professionals can avoid them and settle on contracts with payers of all types and sizes that optimize revenue and align every party’s work toward the long-term health of patients and communities.
To start, physicians have to look beyond the numbers. They should always enter negotiations with a clear sense of what reimbursement rates are necessary to serve their patients and community. But the language of the contract is just as important as the math, and this text can often have an outsized impact on a practice’s financial health.
Here are six of the most common contractual trapdoors physicians should watch for:
The worst trapdoor of all, though, is when a physician simply assumes the proposed language in a contract is set in stone and can’t be altered. Most payers negotiate contracts using a common template with a few alternatives that increase favorability to the physician and their practice. Each time a physician pushes back on language or a specific clause, the payer may be willing to adjust the contractual language to make it more favorable to the physician. Eventually, the physician might experience some resistance if the next step requires approval from a senior leader at the payer’s office. But by finding these limits and asking the right questions, physicians can often get a contract that’s more favorable to them and brings a real benefit to their bottom line.
No one wants physicians to spend all their time figuring out how to become the best contract negotiator. We want them to do what they do best: care for us, our loved ones, and our communities. But with a few tried-and-true best practices and by looking out for the most common contract trapdoors, health care professionals can go into contract negotiations on strong footing with their eyes wide open. They can lock in the financial security to help them keep their lights on, their doors open, and their mission at the center of their work.
Scott Dewey is chief managed care officer at PayrHealth. With more than 30 years of financial, operational and network development experience across large health plans, hospitals and health systems operations in both the public and private sectors, Dewey brings a depth of knowledge to the PayrHealth team on a range of health care delivery and payment models, including traditional fee-for-service and sophisticated value-based care approaches.