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How hidden forces shape medical practice growth: Physician Growth Accelerator

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Growth doesn't just depend on what you're doing — it also depends on what you're not seeing.

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You may think your practice is running smoothly, but what if unseen headwinds quietly drain your momentum? Or are tailwinds masking real inefficiencies? Growth doesn't just depend on what you're doing — it also depends on what you're not seeing. In this episode, Zed explores how hidden forces — like patient effort, online friction, or overlooked gaps—can dramatically shape your outcomes. You'll learn how to identify these forces, measure their impact, and make smarter decisions that drive intentional growth.

Listen to learn:

  • How to spot invisible resistance – Learn to recognize the subtle barriers that slow your progress.
  • Why patient effort matters – Discover how small hurdles in the patient journey can affect your results.
  • What to measure and why – Understand how to use correlated data to reveal what’s really holding you back.

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About The Physician Growth Accelerator Podcast

Are you a private practice physician looking to balance excellent patient care with running a successful business? The Physician Growth Accelerator Podcast is your go-to resource.We provide private practice physicians with actionable insights and expert advice to thrive in the business side of medicine. Whether it’s optimizing operations, driving predictable revenue growth, or crafting an exit strategy, our podcast covers it all. Designed to support you at any stage of your practice journey, we equip you with the tools needed to succeed in both medical and business arenas.Tune in to the Physician Growth Accelerator Podcast and take your practice to new heights.

About Zed Williamson

After spending years in advertising, Zed Williamson founded TrackableMed in 2011, a comprehensive medical growth platform grounded in neuroscience.Originally from Silicon Valley, Zed grew frustrated by lack of accountability in the advertising industry as a whole and decided to start TrackableMed to focus on results.Today, you can find him reading, spending time with his wife and family, and running a highly innovative business that helps private medical practices and med-tech companies overcome constraints and get the optimal outcomes for growth.

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